Take a 30-minute drive. Do you think you’ll see more Starbucks stores or neon signs flashing “WE CATER”? I’m not a betting woman, but I’d be willing to bet it’s the latter. Show me a restaurant that doesn’t cater and I’ll show you a zebra without stripes. It used to be just the corporate drop-off […]

When done right, content marketing can be one of the most beneficial things in which you can invest these days. Depending on your target market and on your marketing/sales goals, of course. Throughout this post, we are going to walk you through how you can create your own valuable content marketing plan, but first, we […]

When do you typically start planning for the holidays? The dog days of summer are here. For many of us, it’s the heart of picnic season, and the grills are on full blast. But the blistering heat and humidity also mean that it’s time to start planning your catering company’s holiday marketing campaigns—right now! Successful […]

Here’s a terrifying thought: you no longer have complete control over your catering company’s first impression. Online reviews are the new word-of-mouth marketing. Not only are catering clients researching your catering company online long before they inquire into your services, but they’re looking to your existing and past clientele to provide that information. According to […]

Let’s start with a riddle: which would you choose? A million dollars right now One cent today, two cents tomorrow and four cents the next day, and so on for the next 30 days. Given this is a post about viral marketing and that you’re doing a riddle, you might suspect that option two is […]

When people in your city need catering, who do they think of? Are you at the top of the list? The middle? Not even on it? Marketing is more than funneling visitors to your website and hoping for conversions. It requires emphasizing people’s accessibility to you at all times and through any means they might […]